Summary

Doe-Anderson is looking for a self-starter to lead the creation, implementation and evaluation of clear digital, social and content strategies. This individual will serve as a thought leader in linking business strategy with digital strategy. They will work on an integrated team to craft innovative approaches to content creation, cross-channel activation and platform utilities that both solve business problems and fulfill user needs.

The ideal candidate will demonstrate a high level of personal motivation and digital curiosity with an ability to distill and share information in a meaningful and inspiring way.

This is a remote position with the potential to move to our Louisville office.

Responsibilities:

• Evaluate the effectiveness of clients’ digital ecosystems to develop comprehensive digital marketing strategies, content assessments, click-path analyses, consumer journeys and trend reports

• Establish and advocate best practices in digital marketing, including the active integration of emerging technologies

• Work alongside creative, web developers, media, analytics, account services and other strategists to infuse digital insights into client work

• Grow the role and impact of digital strategy through the development of effective relationships with clients and internal team members

Qualifications:

• 5+ years of experience developing marketing strategies with an emphasis on consumer behavior across multiple digital environments

• Experience working with brand strategy, creative, digital development and media teams

• Experience with user testing

• Strong analytical and communication skills

• Ability to manage multiple projects in a fast-paced, results-driven environment

At Doe-Anderson, we have a long history of creating work that, well, works. To do this, we strive to reflect the world we live in and speak to every day. Building belief in brands begins with believing in and celebrating one another as individual members of a diverse and inclusive team.  

We will never disqualify a potential team member based on race, color, religion, sex, sexual orientation, gender identity, national origin or veteran or disability status.