CAGR increase
19.1%
How could Feeders Pet Supply – a classic “neighborhood” brick-and-mortar brand – possibly beat the ease (and reach) of ordering your fur baby’s food from an online megastore?
doe anderson feeders pet supply showcase man and dog riding in convertible car poster image
No Ordinary Pet Store
Feeders Supply
Turning a beloved pet store chain into an even more beloved, fully integrated customer experience.
The Challenge
The Solution
An e-commerce strategy that’s all about locality – amplifying online the friendly, folksy vibe that made pet lovers fall in love with Feeders in the first place.
doe anderson feeders pet supply banner ads on desktop and mobile platforms displaying differend ad ratios
Results
Digital sales revenue increase
106%
New-store revenues ahead of projections
32%
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