Kentucky Proud is a vital, statewide initiative supporting local farmers and their products. Good stuff – except most Kentucky shoppers didn’t understand what it meant or why it mattered.
doe anderson kentucky proud showcase mature male farmer standing picking carrots in field poster image
The Freshest Party in Town
Kentucky Proud
Making sure every marketing dollar – from web builds to print pieces – makes a difference for Kentucky Farmers.
The Challenge
The Solution
We rebuilt its brand identity from the ground up – new website, new progressive web app, a strategic range of seasonal campaigns – to put Kentucky shoppers (and their families) at the center of the story.
doe anderson ky proud website homepage
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